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I think it’s kinda genius. High end is all about image. Their sport cars show racing heritage. With EVs they have the opportunity to branch out into something different, and not necessarily have to follow any guidelines. Same happened with their SUVs.
The most important thing is that it has to be recognizable. It won’t work if the Uber rich can’t tell a Ferrari EV from a Peugeot. And that I think is something they must work on, because it looks too generic.
Opinion seems to be that Ferrari failed in building an electric car that no-one wants to buy.
I wonder if they deliberately built something they know won’t be a success so they can point to that failure as pushback on regulations that would prevent them continuing to build traditional petrol cars.
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Jony Ive has done the impossible, he made a Ferrari that looks bland. Way to go!
I mean I don’t know how this wasn’t expected given that the vast majority of products he designed at Apple were rectangles with a glass front and metal/glass back.
What the actual fuck is this
I love electric cars, prefer them over gasoline, but a Ferrari should look like a Ferrari
The chassis/vision design concept artist should be moved to a different division…
I don’t have a dog in this race, but I would point out that styles do change.
A Ferrari from 1947:
1960:
1980:
And all of these look like a ferrari
In hindsight. Because they’re all classics.
Yeah, I think that those examples helps enforce the opposite viewpoint. Those are some nice lookin’ ferraris.
Eh, the second one could easily be mistaken for it’s contemporary rival Aston Martin.
True enough, but no one is confusing them with that eras equivalent prius
Maybe Honda is hiring…
This car is not very beautiful, but it looks like interesting for me. Like a car from the future e.g. “ghost in the shell” etc.
The normal Ferrari design is… boring (every sports car has the same look). This is new and fresh design. Everybody speaks/love/hate it and I think that is a good promotion for Ferrari.
And the most of car designs are created for fuels engines, but this used e-engines… Smaller and lighter. They doesn’t need the old forme anymore and the designer have so new interesting options.
I think that could borne a new design era. In- and outside.
Like a car from the future e.g. “ghost in the shell” etc.
At the same time, it does feel like almost every EV/Hybrid tries to go for the futuristic styling, enough that it’s starting to become a bit bland, since a lot of EVs end up taking after that kind of look. It was neat the first few times, but it’s starting to wear out its welcome, imo.
Making it seem like a normal car that just so happens to be driven by an electric powertrain would give it a bit more appeal.
This is their biggest car ever, longer even than their crossover SUV. Takes a bit of space to fit in 120 kWh of battery capacity and five seats without being a tall car. Batteries are heavy too, so it’s actually heavier than said crossover too. Despite the fact that that thing has a huge V12 engine. Believe that also makes it the heaviest car they’ve ever made, at least in modern times.
The design conceals it well though.
That blue was awful, this is better. But I think the two-tone is just ugly on cars
Ooh. That actually makes it look pretty good.
Doesn’t look bad to me. The color layout reminds me of Star Trek uniforms.
Indeed, I am now seeing it as well, now that you have mentioned it. xD
This design is getting slandered, damn. Personally I think it looks absolutely sick, but for a brand like Ferrari I’m not sure it’s a good move. It has that electric car look, which makes it seem less exclusive. I’d totally want one if I needed a car and it was actually affordable, but given the price it probably should’ve looked more exclusive.
Looks like it came straight out the future as depicted in those classic 90’s scifi movies. Looking at it like a petrol engine Ferrari, it sucks. Looking at it like a modern piece of engineering, it has some interesting things going for it.
People are shitting on it as if they were planning to buy one, but now they have to find another EV for $640k lol. I like it.
It looks like every other Ferrari I’m not really sure what’s not to like about it. Obviously it should be yellow though, what’s with this blue colour scheme?
Like every other Ferrari? The only bit that looks like a Ferrari is the badge!
It looks like the current Toyota Prius.
The Prius actually looks better, these headlights are awful, holy shit. I love Ferrari, every model for the last 40 years, but my goodness.
The way they’ve done the front/sides makes feel big/tall, in a way that a lot of other Ferraris don’t. Like someone took a crossover SUV, and flattened it a bit with a hydraulic press.
I can’t look away from the goober looks of the windshield wipers.
Ferrari unveils first fully electric car
Not true. Other brands have had fully electric cars way before Ferrari.
/jk I know what it means, I just read it like this the first time and made me giggle.
That’s a nice looking Peugeot.
Was thinking Honda but I agree that it fails to fit the design lineage of Ferrari.
I think I saw the Honda you were thinking of yesterday. Very similar to the peugot. It was even the same colour as the Ferrari.
Who the fuck paints a Ferrari blue.
That’s because it wasn’t designed by ferrari but by the former chief designer of Apple.
That explains. Still, it’s hardly an excuse, a competent designer would know how to pay homage to his/her predecessors.
I’m with ya on the Honda vibes. Really disappointed by the design.
I think they were referring to designs like the Honda e 😅
Yep, that’s the one! It’s a cute design, I love it, but it’s not meant for a Ferrari.
Looks boring and generic, you are Ferrari ffs… Give me fins, lasers, cool interiors, fucking something to make it stand out. Who wants this?
Jaguar did this too, making boring EVs with none of the signature styling that the brand is famous for, and then proceeded to tank.
They know what we want, but they deny us at every turn.
Not that this matters in the age where cybertrucks are allowed to exist, but that thing will slice a pedestrian clean in half
“Slice in half by the Batmobile” is a way better obituary than “CyberStruck”.
Optimization have sucked away wiggle room everywhere.
The outside looks interesting given the small wiggle room EV have on design. We will not have dramatically unique car designs till battery tech gets 10x energy dense and cars can afford not being shaped like an egg shell
The inside is all Ferrari/Ive choice. There are some cool touches like the display unit. But majority is constricted by supply chain optimization. There’s only so much you can deviate before things start costing an arm/leg at the scale Ferrari sells cars. Ferrari can afford custom manufacturing with some manual work but not hand manufacturing everything.
I find nearly all Ferrari models ugly AF so I’m happy we’re not getting another tiny dick monstrosity but instead just another generic ugly EV.
I love that they’re trying new stuff but it’s weird thinking about the Daytona SP3 and that being from the same company. It reminds me of those slippers they make Japanese kids wear in school.
The sports car manufacturer’s cycle of business:
- Lose revenue due to EV competition.
- Design EV that looks like a cotton candy/kid’s toys version of your other cars.
- EV sells poorly.
- Scrap EV plans and return to non-EV lineup.
- Go back to 1.
I’m genuinely curious about the reliability. I’ve been lucky enough to own a lot of cars in my life. I will tell you every somewhat modern/modern exotic car I’ve owned has been an absolute piece of over priced shit beyond "it looks and sounds cool’'. I kid you not probably every other time I drove my Lamborghini Aventador with 5k miles some stupid shit would break, radiator hoses, electrical problems, misfires and they all cost stupid amounts of money to fix. While my 2002 Camry has 185k miles with only regular maintenance and I’d feel comfortable driving it across the US.
I get they’re meant to be looked at ect, but if you can’t design a radiator hose that lasts over 2 years and 5k miles you’ve got a serious engineering problem. Hell, I had a 68’ mustang that still has the the OEM from the factory before I replaced it and it technically still was fine. Absolutely ridiculous, these things are like a bunch of expensive parts just bolted together like a 2nd grader did it.
Sorry for the rant. These cars are one of the few things that ligit get me pissed as an automotive lover.
Isn’t that just Italian manufacturing quality. Same with how McLarens and Range Rovers aren’t very reliable despite the high price tag that‘s just because British manufacturing is generally trash. (Though Rolls Royce is the exception especially their jet engine production department)
Like Porsche builds reliable sports cars.
I wonder if it possible to design a maintenance free car, and if the market would even reward it.
It’d take the consumers a decade to even notice that they didn’t need any maintenance.
I don’t know if it’s possible, since it’s exposed to the elements. Manufacturers have certainly tried.
It wasn’t all that long ago that a few car companies were selling their CVT transmissions as having lifetime transmission fluid, that didn’t need topping up or changing.
Even if it’s as minimal as having to change the brakes/tyres, there’s still going to be maintenance that needs to be done, if only to check that the car can go some period of time without needing further maintenance.
They probably can build an EV that is maintenance free, except for the batteries wearing down. Electric engines are very reliable because they are relatively simple.
Main issues with the electric motors are leaks.
An air-cooled motor would probably last much longer, at least in a moderate climate. Issue is EVs tend to have powerful motors so they need cooling.
Toyota has done this but they stopped making the original line of those unkillable pickup trucks long ago
