For years, growing up, there were signs saying “adopt a view point” in the highway we’d drive out to see family over the holidays.
For years, I thought they were saying something about road saftey, warning drivers to look at whats coming up instead of directly in front of them. Something akin to the picking a spot on the horizon to sail towards to keep the boat straight my dad had taught me for sailing…
At some point i realized the blue signs were all guidance or info, not rules or warning. At one point I thought they might be politically motivated, like the “please dont litter” signs along that same highway- where they pleading with us to form and opinion, any opinion.
I think I was in my late teens before I finally saw one that said “this viewpoint adopted by <company>” and realized they were literally asking people to sponsor the scenic pull-off spots along the highway.
I still prefer to read them as some poor civil servant waging a private campaign against nihilism, picking the nicest bits of scenery for his message, hoping to shock the american public out of their unfeeling malaise.
The “End Construction” signs you sometimes see on the side of the road aren’t actually protesting growth.
For years, growing up, there were signs saying “adopt a view point” in the highway we’d drive out to see family over the holidays.
For years, I thought they were saying something about road saftey, warning drivers to look at whats coming up instead of directly in front of them. Something akin to the picking a spot on the horizon to sail towards to keep the boat straight my dad had taught me for sailing…
At some point i realized the blue signs were all guidance or info, not rules or warning. At one point I thought they might be politically motivated, like the “please dont litter” signs along that same highway- where they pleading with us to form and opinion, any opinion.
I think I was in my late teens before I finally saw one that said “this viewpoint adopted by <company>” and realized they were literally asking people to sponsor the scenic pull-off spots along the highway.
I still prefer to read them as some poor civil servant waging a private campaign against nihilism, picking the nicest bits of scenery for his message, hoping to shock the american public out of their unfeeling malaise.
Nice!
Go slow children ahead