Well folks, it finally happened. The screen in your pickup truck… your last bastion of peace from the chaos of unskippable advertisements… now plays popup ads. Not even subtle ones. We’re talking full-dash, head-unit-commandeering infomercial panels in your RAM 1500, like you’re driving a Times Square billboard on wheels.

  • Q@piefed.social
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    30 minutes ago

    2022 model and about every three months I’ll get one for Sirius XM or something related to that. It’s only when the vehicle starts up and initializes. Its annoying but Ive been on the Internet since the late 90’s, my ability to practice the 5 D’s: dip, dodge, duck, dive and dodge for popups is muscle memory.

    • Hozerkiller@lemmy.ca
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      4 minutes ago

      Oh no don’t worry it’s fine cause it’s only at start up. If we just keep moving the bar of what is acceptable everything is fine.

  • phutatorius@lemmy.zip
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    3 hours ago

    Driver distraction is a leading cause of accidents, including fatal ones. This is a total dealbreaker, should be illegal, and should result in Chrysler getting sued into nonexistence.

  • RunawayFixer@lemmy.world
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    4 hours ago

    Apart from how insane it is to put obtrusive ads on a car dashboard, having to link your phone to your car and then call a phone number to opt out of touchscreen display ads is 🤯

    There is going to be a reason that they’ve set it up like that.

  • CocaineShrimp@sh.itjust.works
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    5 hours ago

    This is why I’m not going to buy RAM / Dodge / Chrysler/ Jeep / anything Stellantis owns, and this is why I’m not buying any new car with “smart” / “built-in” junk.

    I don’t know of any car that has an actually good head unit. Its either garbage because its a giant touch screen, making it super difficult to navigate without looking (that’s why all the controls in an airplane are different shapes and sizes), or its just a hub for you to run Android Auto / apples equivalent.

    Now ads? Ffs…

    • magic_smoke@lemmy.blahaj.zone
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      3 hours ago

      My Honda civic 2012’s head unit firmware isn’t that bad.

      It tells your input source, volume, if your trunk is open, if your tires are fucked, and includes a hookup for a backup camera that only made it into other models, making it ezpz to retrofit.

      Could be a lot worse. Wouldn’t touch a modern one with a ten foot pole lmao.

    • KayLeadfoot@fedia.ioOP
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      1 hour ago

      The Ram 1500 is the official car of “more than one, but not so many they take your license away” – both DUIs and beers before going to work.

  • jjjalljs@ttrpg.network
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    7 hours ago

    Feel like ads in cars should be illegal, but the US doesn’t have a government that believes in good things.

  • Zink@programming.dev
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    4 hours ago

    To me this looks like something potentially worse than just an ad. It looks like this text might be configurable by the dealership. I wonder if all of that gets screened and approved by people that work for the carmaker. Otherwise we will eventually see some funny stuff show up in people’s trucks.

  • devilish666@lemmy.world
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    4 hours ago

    Is there a custom firmware to counter this? And is there a way to inject custom firmware into it?
    It’s very strange that no one has created a custom firmware to counter this.

    • enumerator4829@sh.itjust.works
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      1 hour ago

      I don’t think there is much overlap between the sets of people

      • buying these cars
      • having the competence to hack them
      • having the willingness and finances to potentially brick the car
    • Q@piefed.social
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      18 minutes ago

      The difference with vehicles vs computers is everything is so god damn expensive and/or hard to fix. So it will never be worth the risk of failure because I need it to function for emergencies, work and life. RAM wins this round unfortunately and I guess I just have to deal with it for now.

    • Lifter@discuss.tchncs.de
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      2 hours ago

      The problem with that is that insurance companies would gladly interpret that as tampering of the vehicle, voiding your insurance and which will really fuck you up in case of an accident.

  • SpoonyBard@lemmy.world
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    7 hours ago

    Eventually someone is going to get the idea that hospitals should start installing chips and screens into the skin of newborns and it either displays ads or it only cost $150k to have it removed. Thanks for having your baby at our hospital. The ads help pay for our CEO’s 4th mansion.

  • Sundray@lemmus.org
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    7 hours ago

    “Well, you bought a Dodge Ram, so we know you’re gullible as hell. Now to let the advertisers have their way with you.”

    • just_another_person@lemmy.world
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      8 hours ago

      This is the defacto stance of advertising agencies doing horrible things.

      “OOHHHH, You mean you DIDN’T want ads on your coffee maker or vibrator??? Our bad. This was a technical error we will fix immediately!”

  • darklamer@lemmy.dbzer0.com
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    9 hours ago

    It’s kind of sweet that they write that you need at least RAM 1500 to get these ads in your truck, so that the solution simply is to install less RAM in your truck if you don’t want the ads. (I’ve never owned a truck so I don’t know how much RAM is normal, but 1500 sure sounds like a lot.)