We did the same here (US), but I guess texting got cheaper faster than in the EU? Because free text was generally a thing before smartphones really took over. Another interesting metric might be data costs, data was super expensive for a long time, while texting was essentially free, so I think people just didn’t want to switch to an app like WhatsApp. Data is pretty cheap now, but I guess the culture never really changed.
We did the same here (US), but I guess texting got cheaper faster than in the EU? Because free text was generally a thing before smartphones really took over. Another interesting metric might be data costs, data was super expensive for a long time, while texting was essentially free, so I think people just didn’t want to switch to an app like WhatsApp. Data is pretty cheap now, but I guess the culture never really changed.